But everyone obviously doesn’t get the point because these characters are winning - if not outright they’re shifting the Overton Window. It doesn’t work. Nazi has become a shorthand that, even when accurate, is either dismissed with well-rehearsed soundbites or people just don’t care. Part of why The Right are so successful is that they do What Works: focussing on the target. Our target has to be keeping these dreadful people out, far away from acceptable actors in society.